“Judge the competency of a business by what its customers say; rather than what they say of themselves.”
Richard Branson —
“The Port Authority of NY/NJ parks millions of cars a year at its metropolitan airports and marketing these facilities to the public is no small task.
There’s nothing like having an experienced creative communications department at your finger tips to translate ideas and strategic needs into professionally executed campaigns that are noticed and remembered.
Steve gives me a dedicated team for almost any situation. They make juggling numerous projects and dozens of deadlines look effortless – and the end results are always stellar.”
Gail Rosen,
Marketing Director
“Steve’s design, illustration and branding skills brought us in to the new century with style, elegance and shelf-popping packaging. He is a truly innovative advertising idea man as well. Once we started running them our sales started increasing and our buyers actually commented on them. That’s why we’ve worked with him for so long. And, why we continue to come to him whenever we need the confidence that can only come from having a true professional resource at your fingertips.
Addendum: Our brand and product line have just been acquired by a major holding company. Thank you once again, Steve, for all your assistance.”
Larry Fishman,
President
“As the sole creative sources for Yang Ming (North America) Corporation’s U.S. advertising and marketing efforts for many years, Steve and his people have helped Yang Ming Lines grow from a small 6-ship company to an international force of 97+ container ships of today, servicing Asia, Europe, North & South America and Australia.
They have consistently delivered superior creativity, on or below budget, on-time or earlier, for all of my clients for years. The diverse experience set he delivers — and his fanatical attention to detail — will benefit any company out there, at any level. I have no doubt that he will quickly become a knowledgeable, trusted and integral creative resource for you—as he has for me.”
Pat Kelly, President
Kelly Media Associates
“With a force of over 3,000 men and women, recruitment is key to maintaining a strong service. Steve Powell has been a valued member of our Recruitment Committee since 2002 and has shown an incredible responsiveness to our needs in every facet of our operations.
As a direct result of the R&R Program he created, our recruitment numbers for firefighters in Rockland County doubled (206%) and resulted in an unprecedented waiting list for training. Now, other counties from New York, New Jersey and Pennsylvania are using our program as a template for their own recruitment efforts. Awesome.”
Frank Hutton, Chairman
Committee for Recruitment
“Having Steve and his people support our company brings the equivalent of a top tier creative marketing executive and staff. We have benefited greatly from his unparalleled creative sense, exceptional focus on quality and broad and extensive background.
Our company is rooted in the highly complex Integrated Circuit industry. By conceiving, producing and implementing a strategic, branded marketing program, Steve was able to capture the key messages from the complex subject matter and creatively position our print, electronic media and sales presentations to best communicate our vision and offerings.
This relationship has stood the test of time.”
“Steve worked with us extensively to develop our new brand and positioning statements, consulting with our entire sales force in a truly interactive process that made everybody feel ownership. When it came to our marketing messages, they found just the right mix of statements to communicate exactly what we knew we wanted to say, but in a surprisingly new way. The new tag line, “Innovation Through Applied Common Sense” is just brilliant – and the logo, graphics and materials are modern, upbeat and memorable, while still maintaining a strong professional presence.
We couldn’t be more pleased with the results.”
“First of all, Steve Powell is a listener. He brought us together in one room, asked insightful questions and actually listened to our answers. Then, he began organizing our software offerings into logical categories and sales products. Only after this, did he start working on what we thought we’d hired him for. Our new brand.
Bottom line, Steve’s branding efforts have revitalized our company and focused our software into manageable, understandable product offerings. He has an eye for design unequaled in my experience and his responsiveness to our needs has been second to none.
“Because we treat special needs children with alternative medicines not offered by most centers, we needed our branding, marketing and practice environment to feel different and special. sPowell Associates accomplished that goal and then some.
Everything about our materials embodied warmth, tenderness and creativity while still projecting a professional and sophisticated image.
Thanks to Steve, from the moment you walk in to our practice, you know you’re somewhere special.”
Dr. Giuseppina Feingold, President
Valley Health & Hyperbarics
“Steve Powell has serviced the needs of my law firm from the time I was a sole practitioner with an assistant to the development of the Elder & Disability Law Center. Being a lawyer with minimal artistic abilities or marketing knowledge, I had no idea of the importance of design, color, message or their presentation – let alone a realistic marketing program. While that program was initially branding, stationary and business cards — it grew to brochures, web site, expo materials – and ultimately to newspaper and television.
There is little question the growth of my firm is directly related to the support Steve has provided through the years. Thank you.”
Joseph Ranni, President
Ranni Law Firm, Inc.
“Just thought I’d give you an update…thanks to you, this year’s revenue has already matched last year. Roughly 20% of our customers quit every off season (industry standard is 30%). So, that means we’ve already made up that lost revenue and we still have another 6 months in the season to grow.
The postcards and online newsletter are working, they are a hit, and we have only rolled out the first 2 in the series!”
“In our first joint efforts, Steve’s campaign work increased our weekly video “take rates” by nearly 130%! Like most independent telephone companies, we have numerous marketing tasks and goals. he helped us crystallize and focus those goals and recommended a course of action that came at our needs from several angles.
I recommend Steve to any company looking to take its marketing efforts to the “next level”. He combines a unique design eye with well thought out concepts and branding initiatives. His creativity and attention to detail offers me a complete package. That’s what I want in my marketing resource. Bottom line, Steve’s marketing materials worked for WVT!”
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